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Past Events
September 2023
Building your Business Performance Dashboard Metrics – A Step by Step Guide
Please join Senior Business Counselor, and Adjunct GMU Professor George Siragusa, on Wed, November 16th, 2022, as he guides you through a step-by-step process of building a business performance dashboard, complete with relevant metrics, that is invaluable to meet your strategic and tactical goals and objectives. This webinar is extremely useful for early stage companies, growth, or even mature businesses! During this NO-COST webinar you should be able to: : See what business dashboards look like Understand why a “scorecard”…
Quickbooks 101
Subscribed to QuickBooks Online but not sure where to start? Or better yet, unsure if you’re ready to make the leap to using a paid accounting software? If so, join us for a highly interactive and hands-on program where we’ll go through all the basics of QuickBooks Online. By the end of our time together, you will be able to: Customize your chart of accounts Link bank feeds, Categorize transactions, Create automatic categorization rules, Reconcile accounts, and Customize reports! Register…
Small Business Lending 101
Have questions on financing? Wondering on where to begin? Join us in conversation with Chandra Hurst, Economic Equity Loan Officer at Virginia Community Capital. In this webinar, we will discuss: How to prepare for a small business loan Overview of financing - debt vs. equity Analyzing credit requests Application package & information required Register Here
Virginia Tourism Grant Programs
Join us for an informative virtual session hosted by the Virginia Tourism Corporation (VTC) Grants team! VTC offers several funding programs to assist the Virginia travel industry and recently opened a Microbusiness Marketing Leverage Program grant for tourism-oriented small businesses with fewer than 20 full-time employees. Join Staci Martin, Grants Director, Noah Salaah ad-Deen, Grants Specialist, and Caleb Leech, Grants Coordinator for a deep dive into the current and future programs. You will leave with a better understanding of each program…
Government Contracting 101
Gov 101: Are you Ready? The government contracting market is full of opportunity but is sometimes difficult to navigate. This presentation will help you understand the steps you need to take to enter into this exciting field. This presentation will cover: • Determining eligibility • How to get started • Marketing to the government • Proposal Writing Tips Join Lisa Wood, Director of the Virginia Procurement Technical Assistance Center (PTAC), for this informative presentation - a "must" for those who are…
SEO and Social Selling
The following will be covered during this live webinar: Power of SEO and social media for attracting customers, including local SEO to precisely target your market. Website optimization for lead generation. How personas, message maps, and content calendars help to make your website and social media footprint more attractive when integrated. Social selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins. What your digital channel…
Veteran Owned Small Business/ Service Disabled Veteran Owned Small Business Certification
Navigating the New SBA Veteran Owned Small Business/ Service Disabled Veteran Owned Small Business (VOSB/SDVOSB) Certification The SBA has recently taken over the certification of Veteran Owned Small Business/ Service Disabled Veteran Owned Small Business (VOSB/SDVOSB) for set-aside opportunities with the government. This class will walk you through the new application and give you advise on how to properly submit your application. In this class you will learn: • Where to access the portal for application submission • How to…
Mobile Apps: How to Plan, Execute, and Launch
Updated for 2023 Does your business need a mobile app? In this bootcamp you will learn if your small business will benefit from having a mobile app, and the steps to successfully deploy and market your app on the app stores. Areas covered include: Market Research App Scoping Finding a Developer and Budget App Business Planning Marketing Approach Building a Prototype Launching an App Promoting App Register Here Presented by Cameron Nelson, Chief Digital Advisor, VA SBDC.
Starting a New Business
Are you thinking of starting a new business? Join us to learn how to learn about business structure, and how to set up your business on a local, state, and federal level. We'll also discuss insurance, financial tracking, and marketing. Join us to learn how to find your target customer, open your business, and get your new business set up. Register Here
October 2023
Set Your Small Biz Apart with SWaM Certification
Are you a small, women-owned, or minority-owned business who wants to do business with the Commonwealth of Virginia? Small business owners who are looking to participate in Virginia’s specialized procurement and contracting opportunities are encouraged to become SWaM certified. The SWaM certification is a vehicle to promote economic growth of Virginia’s businesses. Becoming SWaM certified is just the first step in doing business with the Commonwealth. This workshop will cover: The SWaM Certification process Required documents needed to apply How…