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Social Media Basics
June 27, 2017 @ 8:30 am - 10:00 am
What Channel is Right For You & How to Use Them
Instructor: Alexandra Schmidt, Digital Marketing & Social Media Manager, CYBERBILITY
Beginners, Intermediate
What are the best social channels today to achieve your business objectives? You seek to increase leads, engage a loyal following, raise your brand awareness, or remain top of mind. Social media channels can be spaces where your audiences hang out. This session will unpack the characteristics of each of the popular social sites and help you learn which is right for you and how to use them.
Knowledge You Will Gain
- Which target audiences each channel attracts
- What business objectives each channel can achieve
- What content, activity engages and grows each channel
- What timing, pacing of posts are optimal for each channel
Skills You Will Develop
- Select your priority channels
- How to post
- How to find and use a hashtag
- Prepare a posting strategy
- Understanding post reach & channel algorithms
Register HERE